In a bid to empower the next generation of financial leaders, Bank of Kigali has introduced a targeted financial literacy campaign at East African University Rwanda (EAUR) undethe theme ‘Nanjye ni BK’. The program which started on Wednesday 4th December 2024, is designed to equip students with practical money management skills that go beyond traditional financial education, focusing on real-world applications.
The initiative dubbed features interactive workshops covering a range of essential financial topics, including budgeting techniques, personal savings strategies, and understanding banking services, an introduction to investment principles, and navigating loans. By addressing these topics in a hands-on manner, the program aims to instill lifelong financial competence in students.
Venuste Nsanzumuhire, the Business Branch Manager at Bank of Kigali, highlighted the program’s significance. “Our goal is to empower the next generation of financial decision-makers. By introducing students to practical financial skills early, we are helping build a more financially resilient society. This is not just about banking. It is about creating economic opportunities,” he said.
Theophile Izabayo, Guild President and a second-year Mass Communication student, expressed the program’s impact on students: “This program is critical for our generation. Most students enter university without understanding financial management, which can lead to poor financial decisions. These workshops provide practical skills that will help us navigate personal finance, understand banking systems, and make informed economic choices throughout our careers.”
By partnering directly with the university, Bank of Kigali seeks to bridge the gap between academic learning and practical financial decision-making. This collaboration underscores the bank’s broader commitment to youth financial empowerment in Rwanda’s rapidly evolving economic landscape.
The campaign which ends on Saturday 7th December 2024, represents an innovative approach to financial education, focusing on preparing students to make sound financial decisions as they transition into the workforce. Through this initiative, Bank of Kigali reinforces its role as a catalyst for financial literacy and economic growth in Rwanda.
